Bounce Curl, a leading online brand fit for consumers with wavy, curly & coily hair, partnered with Vistar Media to activate a robust digital out-of-home campaign across OUTFRONT Media’s large format billboards.
This case study covers:
- Tactics used by a beauty brand new to DOOH advertising
- Audience targeting, via IRI data, to reach shoppers who have previously purchased products for curly hair
- High-impact creatives built by OUTFRONT Studios
- Mobile retargeting for lower funnel KPIs
- Brand study results showing ROI
Fill out the form on the right for instant access!