In this edition of our media owner spotlight series, we are thrilled to highlight our partnership with Ocean Outdoor Sweden. Ocean Outdoor Sweden delivers a premium audience through an extensive Digital Out-of-Home (DOOH) network, spanning over 240 shopping malls and 50 transit areas across Sweden, Denmark, Norway, and Finland. Their innovative use of LCD screens, coupled with larger impact screens in high-traffic roadside and urban environments, ensures unparalleled reach and engagement.
To dive deeper into the unique offerings and strengths of Ocean Outdoor Sweden, check out our interview with Anders Persson, Director of Business Intelligence and Operations at Ocean Outdoor Nordics, for insights on their strategic presence, audience engagement, and the future of digital out-of-home advertising in the region.
OO deliver a premium audience at 240+ shopping malls and 50 transit areas, nationally distributed in Sweden, Denmark, Norway and Finland.
Lion part is 1080:1920/9:16 LCD screens, OO also larger impact screens in roadside and city environments.
Sweden, Norway, Denmark and Finland.
A premium audience “high spenders”, when visiting a shopping mall or a transit area, often is equipped with a positive mindset, high expectations and a good level of impulsivity.
High dwell time, positive mindset and loyal in terms returning visitors.
High reach, high impact in a very appreciated environment.
The smartness in the digital technology and the possibility for Integrated Out of Home.
Conversion of static to digital will increase, more integrated campaigns that combines reach, impact, experimental experiences, and creative messaging.
The foot falls in indoor environments are increasing and the and the environments are developed more and more in becoming landmarks for positive experiences.
Want to learn more about our partnership? Get in touch with Bart, our Regional Lead in Nordic, via email bboogaard@vistarmedia.com