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DoorDash Boosts Dasher Consideration by +22%

How to Leverage DOOH for Recruitment Initiatives

DoorDash aimed to boost brand awareness and drive sign-up intent among potential dashers through a strategic programmatic digital out-of-home (DOOH) campaign. The campaign prioritized stunning static and video creatives, allowing for real-time optimizations based on results. 

This case study covers:

  • DoorDash's engaging strategy across the consumer journey
  • How they implemented mid-campaign optimizations
  • Their strategy for retargeting
  • A comprehensive look at the results 
Discover the tactics that powered DoorDash's success — download the case study now!