Out-of-Home, Fully Realized

Vistar Media’s "Out-of-Home, Fully Realized" campaign launched globally in 2025, developed by Vistar Media’s in-house Marketing team & Creative Studio. Running across six markets (the United States, Canada, the United Kingdom, the Netherlands, Australia and New Zealand), the campaign showcased the full creative and technological potential of out-of-home advertising. In partnership with KStudio for 3D asset creation and Adstruc for traditional OOH planning, and powered by the Vistar DSP, the execution combined programmatic DOOH, direct digital placements and traditional static formats across billboards, urban panels, office buildings, taxi and rideshare screens, train stations, subways, bus shelters, newsstands and wallscapes.

 

 

 

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Clients

"At Coegi, we do not take vetting another DSP lightly. This is because it can be a large ask for an organization to manage yet another UI. We chose to partner with Vistar for a reason: it makes our offering more robust, they are awesome to work with, it’s a seamless integration into our current workflow and the innovation of the product is second to none.”

Author
Julia Wold
Operations Manager
Programmatic at Coegi

ceogi

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