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LiveRamp

Targeting
Audience Segments
Location
USA Canada

About LiveRamp

As the leading data connectivity platform powered by core identity capabilities and an unparalleled network, LiveRamp enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes. LiveRamp’s fully interoperable and neutral infrastructure delivers end-to-end addressability for the world’s top brands, agencies, and publishers. 

Headquartered in the technology hub of San Francisco, LiveRamp delivers privacy-conscious solutions that honor the best practices of leading associations, including the Digital Advertising Alliance’s (DAA’s) ICON and AppChoices programs, the Interactive Advertising Bureau (IAB), the Data & Marketing Association (DMA), and the Advertising Research Foundation (ARF).

 

Use cases

  • Activate 1st party audiences across digital OOH campaigns
  • Access audience providers with various identifiers to build omni-channel campaigns

 

Live in: USA, CA

Clients

Vistar
Vistar
Vistar
Vistar

"At Coegi, we do not take vetting another DSP lightly. This is because it can be a large ask for an organization to manage yet another UI. We chose to partner with Vistar for a reason: it makes our offering more robust, they are awesome to work with, it’s a seamless integration into our current workflow and the innovation of the product is second to none.”

Author
Julia Wold
Operations Manager
Programmatic at Coegi

ceogi

Media

Accurately forecast and plan against impressions in digital out-of-home.

Accurately forecast and plan against impressions in digital out-of-home.

Accurately forecast and plan against impressions in digital out-of-home.