Transform your media space with technology built for OOH
Unleash the full potential of your inventory with Vistar, where innovation meets efficiency for media owners.
The Vistar Ad Server
Our ad server acts as the brains of your operation, deciding which ad plays, when and where. This intelligent, unified platform empowers media owners to automate manual campaign operations, optimize performance in real-time and maintain complete visibility and control across their entire network.
A true ad inventory management system
Easily combine impression-based and loop-based scheduling in one central hub. Run targeted, high-impact ads across all campaign types without juggling multiple solution providers, expanding how you sell your inventory to drive yield. Our unified platform puts you in control, giving you the flexibility to optimize your ad inventory and maximize revenue across every screen.
Say goodbye to manual workflows
Stop wasting time on manual campaign management and let the ad server do the work. Manual campaign operations are replaced with automated scheduling and prioritization, real-time pacing adjustments and complete visibility across your screens. With everything running through one automated decision engine, your team spends less time on tedious, manual operations and more time growing your ad business.
Reliable campaign delivery and reporting
Ensure advertisers get exactly what they paid for. Vistar provides real-time data for every ad play, accessible through our dashboard or API. Build and save custom reports, automate delivery to your inbox or retrieve data on demand. Improve efficiency for your sales and advertising operations teams with real-time inventory availability and campaign monitoring.
A true ad inventory management system
Easily combine impression-based and loop-based scheduling in one central hub. Run targeted, high-impact ads across all campaign types without juggling multiple solution providers, expanding how you sell your inventory to drive yield. Our unified platform puts you in control, giving you the flexibility to optimize your ad inventory and maximize revenue across every screen.
Say goodbye to manual workflows
Stop wasting time on manual campaign management and let the ad server do the work. Manual campaign operations are replaced with automated scheduling and prioritization, real-time pacing adjustments and complete visibility across your screens. With everything running through one automated decision engine, your team spends less time on tedious, manual operations and more time growing your ad business.
Reliable campaign delivery and reporting
Ensure advertisers get exactly what they paid for. Vistar provides real-time data for every ad play, accessible through our dashboard or API. Build and save custom reports, automate delivery to your inbox or retrieve data on demand. Improve efficiency for your sales and advertising operations teams with real-time inventory availability and campaign monitoring.
Smarter tools, streamlined workflows, better results.
- Expand how you sell your inventory — support both traditional loop-based and flexible impression-based campaigns
- Maximized programmatic revenue
- Inventory management with real-time insights into what's sold and what's still available
- Automated campaign scheduling and prioritization
- Real-time reporting on campaign performance
- API suite to automate workflows and manage orders, venues and reporting
- Deliver multiple unique creatives
- Set campaigns with inclusions and exclusions
- Customize inventory groups for targeting and reporting
Our Ad Serving Customers
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"Vistar is a proven partner that combines enterprise-grade engineering with nimble innovation to meet the needs of our growing network. This partnership sets our network up for success today and in the future and ultimately to best serve our client partners.”
Winston Benedict
Chief Technology Officer
GSTV
The Vistar Player
Cortex software is designed as an intuitive Player for the world of digital out-of-home. It is a highly flexible tool for remote deployment, troubleshooting, performance alerts and app development. In an industry that is constantly innovating and improving, media owners need solutions engineered to help them provide new and seamless opportunities for marketers.
Manage your devices and their behavior
It has never been so easy to schedule your devices, control the on-screen experience, track your inventory, report on devices and visually see what content has played in the last 24 hours.
Customization and flexibility at your fingertips
Extend the value of your networks by developing your own apps using HTML, CSS or JS, or choose from one of our pre-built apps. Remotely deploy apps with ease to any device and set custom alerts to proactively be aware of any issues.
Eliminate network health surprises
Analyze your network health and devices through visual metrics. Realtime reporting keeps you informed on the state of your network — track memory, network and disk usage — and easily upgrade players. Leverage alerts and the ticketing system to keep your team informed on what is being worked on and who is responsible.
Manage your devices and their behavior
It has never been so easy to schedule your devices, control the on-screen experience, track your inventory, report on devices and visually see what content has played in the last 24 hours.
Customization and flexibility at your fingertips
Extend the value of your networks by developing your own apps using HTML, CSS or JS, or choose from one of our pre-built apps. Remotely deploy apps with ease to any device and set custom alerts to proactively be aware of any issues.
Eliminate network health surprises
Analyze your network health and devices through visual metrics. Realtime reporting keeps you informed on the state of your network — track memory, network and disk usage — and easily upgrade players. Leverage alerts and the ticketing system to keep your team informed on what is being worked on and who is responsible.
We’ll handle the software, you manage your network
- APIs for data consolidation
- Remote deployment & troubleshooting
- Web-based interface
- Real-time reporting
- Device management & monitoring
- Network health monitoring
- Inventory management & content strategy
- Custom alerts & ticketing system
- Product documentation
- Customizable screen experiences
Cortex Customers
“By leveraging all of Vistar’s solutions, it allows us to not worry so much about what is going on in the network with the ad buys and allows our primary focus to be with client relationships with larger agencies.”
Nathan Hoy
Head of Programmatic Partnerships & Operations
AdPlanet by Coinstar
Discover how Vistar is innovating programmatic DOOH
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Unleash the full potential of your digital signage network
Unlock efficiency, maximize revenue, and reach new heights with Vistar's innovative technology built for OOH. Schedule a free consultation today and discover how Vistar can help you transform your network.