Self-Service 
Self-service executions (“Self-Service”) mean that Company is solely responsible for planning, trafficking, execution, and reporting within the Platform. For self-service campaigns, impression delivery and CPM are non-guaranteed. On a monthly basis, Company will be invoiced based on a dynamic CPM with will be inclusive of media cost, any additional targeting, measurement, and Platform fees. Vistar will provide the following services:

  • Provide dashboard access for ad trafficking, campaign management, and reporting
  • Account creation and troubleshooting access support
  • Vistar Media Onboarding & Training Program for all participants
  • SpotStream for Proof of Play
  • Access to Vistar Media Marketplace Deals

 

Co-Managed Service

Co-managed service executions (“Co-Managed Service”) mean that Company is responsible for plan submission, campaign oversight, and reporting within the Platform.  For Co-Managed Service, delivery is non-guaranteed. On a monthly basis, Company will be invoiced on a dynamic CPM based on the market price of the Inventory and any additional targeting, measurement, and DSP fee. For all Co-Managed Service campaigns, Media Total Cost must exceed $10,000 per month per Order Form. Both Parties will need to sign an Order Form that detail out the service agreement. 

For an additional fee outlined in the Order Form, Vistar Media will provide Company with the following services:

  • Dashboard access for reporting
  • Inventory availability pull and a proposed CPM range based on Company’s targeting requirements
  • Campaign setup, trafficking, and ongoing monitoring
  • Company requested changes to targeting and optimizations for performance & delivery as applicable
  • SpotStream & creative mocks for Proof of Play
  • Access to Vistar Media Marketplace Deals
  • Creative upload and approval submission
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