How One Cannabis Company Saw Success With Legally-Compliant DOOH
April 19, 2021 / Caroline Cole
Eaze, a leading cannabis software platform and marketplace, partnered with Vistar Media to explore how programmatic digital out-of-home can connect adult consumers with latest cannabis products and Eaze promotional offers. This case study covers:
Campaign strategy details from start to finish for this OAAA award-winning initiative
How to navigate legal compliance protocols in DOOH
Advanced out-of-home targeting tactics
Variety of venue types that eliminated conflicting POIs
