<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1217706422396728&amp;ev=PageView&amp;noscript=1">
ad council X vistar media

News

Vistar Media Partners with the Ad Council to Support Pathways to Employment

ad council X vistar media
PTE_resume_eng_1920x1080.jpg

Vistar Media is thrilled to share our latest collaboration with the Ad Council, promoting “Pathways to Employment,” a campaign for Grads of Life.

Grads of Life is a national initiative that helps employers nationwide fulfill their talent needs and build talent pipelines for “Opportunity Youth” – young people ages 16 to 24 who are motivated and driven and have yet to obtain a college credential.

PTE_resume_eng_1080x1920.jpgThe objective of this campaign is to draw the attention of employers to the 6 million opportunity youth and help companies create a vital talent pipeline. To foster these pathways to employment, the Ad Council and Grads of Life leveraged Vistar’s programmatic technology. Through Vistar's platform, digital out-of-home media donated by iTell.io was activated in key locations to reach the campaign's audience in the New York Metro area. 
 
To learn more about Grads of Life and their “Pathways to Employment” public service announcements visit their website.

 

The Ad Council

The Ad Council is a private, non-profit organization with a rich history of marshaling volunteer talent from the advertising and media industries to deliver critical messages to the American public. To learn more about the Ad Council and its campaigns, click here, like us on Facebook, follow us on Twitter or view our PSAs on YouTube.

Share this post

twitter icon facebook icon linkedin icon
Recommended Blog Posts
Vistar highlights its latest APAC team promotions

News

Vistar Media Continues APAC Growth With Three Senior Promotions

Read More
Countdown dynamic creative digital out-of-home ad

News

Vistar Media Introduces ‘Countdown’ Dynamic Creative for DOOH

Read More

News

Vistar Media Launches Retail Inventory Packages to Elevate DOOH Targeting

Read More
Back to Resources